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Competitive intelligence for information professionals /
Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligenc...
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Waltham, MA :
Chandos : Elsevier,
[2015]
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| Colección: | Chandos information professional series.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Cover; Title Page; Copyright Page; Contents; List of figures and tables; Figures; Tables; About the authors; Foreword; Acknowledgments; List of abbreviations; Introduction; 1
- The value of competitive intelligence; Definition of competitive intelligence; Why is the importance of competitive intelligence increasing?; Globalisation; Individualisation; Competition; Complexity; The demand for knowledge; IT development; Threats and crises; A common view; What range should competitive intelligence include?; Who should interact?; When is the right time?; How
- three different approaches.
- Porter's five forcesCase: Adding value; Critical success factors for competitive intelligence; A question of survival; Note; 2
- The right leadership adds value to competitive intelligence; Where do we start?; What does leadership mean?; Summary of manager's responsibility; Summary of team members' responsibility; Different kinds of leadership; Challenges of business and organisational management; Top tips for business development; Information professionals take the lead; Future leadership development; Future changes and preparations; Notes; 3
- Competitive intelligence from start to end.
- Systematic competitive intelligenceTypes of competitive intelligence operations; Work smarter with PCMAC; Note; 4
- Plan and prioritise; Why, who, what; The purpose; Plan the work; Allocating resources
- a matter of ambition level; The necessary timetable; The business environment map; Case: Bottom-up approach for drawing the business environment map; Case: Top-down approach for drawing the business environment map; Blind spots; Critical success factors; Notes; 5
- and manage; Capture; The sources; Primary sources
- tacit information; Case: Networks; Secondary sources
- explicit information.
- Evaluation of sourcesInformation research; Search strategies; Patents; Manage; Information overload; Filter and structure information; Presentation of the result; References for validation; Note; 6
- Analyse and communicate; Analyse; Analysis methods; Overview of analysis methods; Early warning systems; Working with analyses; Communicate; Deliverables; Case: Technology intelligence briefs; Notes; 7
- The organisational side of competitive intelligence; Organisational conditions; Three poisonous Ps; Organising competitive intelligence; Note.
- 8
- Knowledge management
- a vital component of competitive intelligenceKnowledge management adding value to competitive intelligence; Synergies between knowledge management and competitive intelligence; The different aspects of knowledge sharing; Case: Knowledge sharing; Tacit and explicit knowledge; Knowledge sharing
- the aspects of space and time; Knowledge management and IT systems; Case: Information audit in the pharma industry; Do not forget information retrieval!; Explicit knowledge and documentation; Social media; Note; 9
- The human side of competitive intelligence.