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Exporting essentials : selling products and services to the world successfully /
Exporting Essentials: Selling Products and Services to the World Successfully is for entrepreneurs and small business owners?the makers, movers, and shakers in our world?interested in taking their businesses to the next level of growth through exports. This short, hard-hitting book covers just the e...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[California] :
Apress,
[2014]
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Author Note; About the Author; Acknowledgments; Introduction; Chapter 1: Are You Ready to Export?; How an Export Product Business Is Born; How an Export Service Business Is Born; How a Business Expands into New Foreign Markets; The Difference Between Product and Service Exports; People Power Drives Your Service Exports; What It Takes to Export; Assessment of You: The Global Mindset; Examining the State of You: The Global Mindset; Assessing Your Business: The Local Business Model; Assessing an Export Start-Up: The "Born Global" Firm; Summary.
- Chapter 2: Writing an Export Business PlanPurpose of an Export Business Plan; Pitfalls of Not Having an Export Business Plan; Pointers for Developing an Export Business Plan; Three Types of Export Business Plans; The Back-of-the-Napkin Export Business Plan; The Traditional Export Business Plan; The Laurel Export Business Plan; Summary: Leaving You with Fun and Export Adventure on Your Mind; Chapter 3: Prepping For Exports; Line Up Your Export Dream Team; The Fab Four: Lawyer, Accountant, Banker, Logistics Expert; Start Small; Legal Considerations; Protect Your Intellectual Property.
- Legal Protection in the Online EnvironmentDomain Name Protection: Part of Your IP Protection; Other Legal Considerations: Labor Laws, Contracts, and Agreements; Opening Your Bank Account; Maximizing Tax Benefits for Your Multinational Business; More Ways to Guard Your Bottom Line; Trade and Customs Duties; Interest-Charge Domestic International Sales Corporation; Summary; Notes; Chapter 4: Exploring Your Territory; Market Research-a Dreaded Chore, a Powerful Tool; Get Yourself Organized; Choosing Your Market-Pleasure, Profit, Competitive Advantage, or Challenge?
- Segmenting Your Product and MarketWill Your Product Succeed in Your Market of Choice?; Export Market Data: Where to Get It and How to Use It; Physical Locations; Small Business Administration; Department of Commerce; US Commercial Service -An Exporter's Gold Mine; Web Sites Brimming with Trade Statistics; TradeStats Express; USA Trade Online; Market Research Index; BusinessUSA; United States International Trade Commission; USEmbassy.gov; World Trade Organization; Other Federal-Export Assistance Resources; Export-Import Bank of the United States; Foreign Agricultural Service.
- Additional ResourcesLocal Colleges and Universities; Business Intelligence Companies; Other Places to Look for Market-Research Help; Foreign Trade; The Export Practitioner; Ease of Doing Business Rankings; The World Factbook; US and World Population Clock; World Bank Atlas Method; Euromonitor International; eAtlas of Global Development; International Trade Statistics Yearbook; Bureau of Economic Analysis; Binational Societies, Councils, and Trade Associations; Additional Instant Resources; Creating an Action Plan; Summary; Notes.