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|a 894125401
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|a 9781292016467
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|a 1292016469
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|b .E83 2014
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|a 658.4
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|a UAMI
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| 100 |
1 |
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|a Evans, Vaughan,
|d 1951-
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| 245 |
1 |
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|a 25 need-to-know strategy tools /
|c Vaughan Evans.
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| 246 |
3 |
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|a Twenty-five need-to-know strategy tools
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| 260 |
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|a Harlow, England :
|b Pearson,
|c 2014.
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| 300 |
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|a 1 online resource (1 volume) :
|b illustrations
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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| 588 |
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|a Print version record.
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| 504 |
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|a Includes bibliographical references and index.
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|a Cover; Contents; About the author; Publisherâ#x80;#x99;s acknowledgements; Introduction; Top 10 doâ#x80;#x99;s and donâ#x80;#x99;ts of strategy development; Chapter 1: Identifying key segments; Using it: IBM; Chapter 2: Setting long-term goals; Using it: Virgin Galactic; Chapter 3: Setting SMART objective; Using it: the BBC; Chapter 4: Core ideology (Collins and Porras); Using it: Sony; Chapter 5: The HOOF approach to demand forecasting (Evans); Using it: Apps; Chapter 6: The five forces (Porter); Using it: Blockbuster; Chapter 7: Rating competitive position; Using it: Samuel Adams
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| 505 |
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|a Chapter 8: The resource and capability strengths/ importance matrix (Grant)Using it: Virgin Group; Chapter 9: The value chain (Porter); Using it: Zara; Chapter 10: The product/market matrix (Ansoff); Using it: Virgin Cola; Chapter 11: The attractiveness/advantage matrix (GE/McKinsey); Using it: Extramural Ltd; Chapter 12: The growth/share matrix (BCG); Using it: Extramural Ltd; Chapter 13: Three generic strategies (Porter); Using it: Southwest Airlines; Chapter 14: The experience curve (BCG); Using it: New energy technologies; Chapter 15: Blue ocean strategy (Kim and Mauborgne)
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| 505 |
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|a Using it: Cirque du SoleilChapter 16: Optimising the corporate portfolio; Using it: Extramural Ltd; Chapter 17: Creating value through mergers, acquisitions and alliances; Using it: Lloyds Banking Group; Chapter 18: Creating parenting value (Goold, Campbell and Alexander); Using it: Energy companies and their mineral subsidiaries; Chapter 19: Core competences (Hamel and Prahalad); Using it: Red Bull; Chapter 20: Deliberate and emergent strategy (Mintzberg); Using it: Facebook; Chapter 21: Profit from the core (Zook); Using it: Marvel Entertainment
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| 505 |
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|a Chapter 22: Disruptive technologies (Christensen)Using it: Toyota Motor Corporation; Chapter 23: Good strategy, bad strategy (Rumelt); Using it: Wal-Mart; Chapter 24: Innovation hot spots (Gratton); Using it: Linux; Chapter 25: The Suns & Clouds Chart (Evans); Using it: Madonna; Conclusion; Ten useful strategy books to read next; Glossary of terms; References and further reading
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| 590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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| 650 |
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0 |
|a Strategic planning.
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| 650 |
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|a Organizational effectiveness.
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| 650 |
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|a Management.
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| 650 |
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6 |
|a Planification stratégique.
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| 650 |
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6 |
|a Efficacité organisationnelle.
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| 650 |
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6 |
|a Gestion.
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| 650 |
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7 |
|a management.
|2 aat
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| 650 |
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7 |
|a Management.
|2 fast
|0 (OCoLC)fst01007141
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| 650 |
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7 |
|a Organizational effectiveness.
|2 fast
|0 (OCoLC)fst01047852
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| 650 |
|
7 |
|a Strategic planning.
|2 fast
|0 (OCoLC)fst01134371
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| 776 |
0 |
8 |
|i Print version :
|a Evans, Vaughan, 1951-
|t 25 need-to-know strategy tools.
|d Harlow, England : Pearson, 2014
|z 9781292016436
|w (DLC) 2014028348
|w (OCoLC)884440199
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9781292016436/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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