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Modeling techniques in predictive analytics : business problems and solutions with R /

Now fully updated, this uniquely accessible book will help you use predictive analytics to solve real business problems and drive real competitive advantage. If you're new to the discipline, it will give you the strong foundation you need to get accurate, actionable results. If you're alre...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Miller, Thomas W., 1946-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, NJ : Pearson Education, 2014, ©2015.
Edición:Rev. and expanded ed.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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082 0 4 |a 658.40352  |q OCoLC  |2 23/eng/20230216 
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100 1 |a Miller, Thomas W.,  |d 1946- 
245 1 0 |a Modeling techniques in predictive analytics :  |b business problems and solutions with R /  |c Thomas W. Miller. 
246 3 0 |a Business problems and solutions with R 
250 |a Rev. and expanded ed. 
260 |a Upper Saddle River, NJ :  |b Pearson Education,  |c 2014, ©2015. 
300 |a 1 online resource (1 volume) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
588 0 |a Online resource; title from title page (Safari, viewed October 24, 2014). 
504 |a Includes bibliographical references and index. 
505 0 0 |t Analytics and data science --  |t Advertising and promotion --  |t Preference and choice --  |t Market basket analysis --  |t Economic data analysis --  |t Operations management --  |t Text analytics --  |t Sentiment analysis --  |t Sports analytics --  |t Spatial data analysis --  |t Brand and price --  |t The big little data game --  |g [Appendix] A.  |t Data science methods --  |g [Appendix] B.  |t Measurement --  |g [Appendix] C.  |t Case studies --  |g [Appendix] D.  |t Code and utilities. 
520 |a Now fully updated, this uniquely accessible book will help you use predictive analytics to solve real business problems and drive real competitive advantage. If you're new to the discipline, it will give you the strong foundation you need to get accurate, actionable results. If you're already a modeler, programmer, or manager, it will teach you crucial skills you don't yet have. This guide illuminates the discipline through realistic vignettes and intuitive data visualizations-not complex math. Thomas W. Miller, leader of Northwestern University's pioneering program in predictive analytics, guides you through defining problems, identifying data, crafting and optimizing models, writing effective R code, interpreting results, and more. Every chapter focuses on one of today's key applications for predictive analytics, delivering skills and knowledge to put models to work-and maximize their value. Reflecting extensive student and instructor feedback, this edition adds five classroom-tested case studies, updates all code for new versions of R, explains code behavior more clearly and completely, and covers modern data science methods even more effectively. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Decision making  |x Statistical methods. 
650 0 |a Forecasting  |x Mathematical models. 
650 0 |a Business planning. 
650 0 |a Data mining. 
650 2 |a Data Mining 
650 6 |a Prise de décision  |x Méthodes statistiques. 
650 6 |a Exploration de données (Informatique) 
650 7 |a Business planning  |2 fast 
650 7 |a Data mining  |2 fast 
650 7 |a Decision making  |x Statistical methods  |2 fast 
650 7 |a Forecasting  |x Mathematical models  |2 fast 
776 0 8 |i Print version:  |a Miller, Thomas W.  |t Modeling techniques in predictive analytics : business problems and solutions with R.  |b Revised and expanded edition.  |d Upper Saddle River, New Jersey : Pearson Education, 2014, ©2015  |z 9780133886016 
856 4 0 |u https://learning.oreilly.com/library/view/~/9780133886214/?ar  |z Texto completo (Requiere registro previo con correo institucional) 
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