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Strategy for the corporate level : where to invest, what to cut back and how to grow organisations with multiple divisions, 2nd edition /

"This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy. Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to e...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Campbell, Andrew, 1950 August 3- (Author)
Other Authors: Goold, Michael
Format: Electronic eBook
Language:Inglés
Published: San Francisco, CA : Jossey-Bass, 2014.
Edition:2nd ed.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)

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