The little book of big PR : 100+ quick tips to get your small business noticed /
Any size business can benefit from public relations. You can gain attention for your own small business and help build your company''s credibility and brand ... if you know the tricks of the trade. The Little Book of Big PR gives you essential advice on how to use public relations effectiv...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
American Management Association,
[2014]
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | Any size business can benefit from public relations. You can gain attention for your own small business and help build your company''s credibility and brand ... if you know the tricks of the trade. The Little Book of Big PR gives you essential advice on how to use public relations effectively as a business-building tool, whether you''re an established company or a cost-conscious start-up. Drawing on the expertise gained during her long career in public relations, Jennefer Witter shares simple, smart, and budget-friendly methods for getting your business noticed. |
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Descripción Física: | 1 online resource |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9780814434376 0814434371 |