Cargando…
The conscience economy : how a mass movement for good is great for business /
"A generation of people around the world, from Boston to Bangkok, from New York to New Delhi, are making everyday choices in ways that defy traditional logic. They are judging where and how their clothes were made, not just how they fit. They are thinking global but buying local. They are spend...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Brookline, MA :
Bibliomotion,
2014.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | OR_ocn891591111 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr cnu---unuuu | ||
| 008 | 140929s2014 mau ob 001 0 eng d | ||
| 040 | |a N$T |b eng |e rda |e pn |c N$T |d CDX |d TEFOD |d UMI |d YDXCP |d B24X7 |d COO |d TEFOD |d OCLCQ |d IDEBK |d YDX |d TYFRS |d UAB |d OCLCQ |d ESU |d AU@ |d UKAHL |d OCLCQ |d EYM |d INARC |d VT2 |d OCLCQ |d OCLCO |d OCLCQ |d SFB |d OCLCQ | ||
| 019 | |a 898213931 |a 962324022 |a 1193386790 |a 1202539344 | ||
| 020 | |a 9781629560137 |q (electronic bk.) | ||
| 020 | |a 1629560138 |q (electronic bk.) | ||
| 020 | |a 9781629560144 |q (enhanced ebook) | ||
| 020 | |a 1629560146 | ||
| 020 | |a 9781629560144 | ||
| 020 | |a 9781351862103 |q (e-book) | ||
| 020 | |a 1351862103 | ||
| 020 | |z 9781629560120 | ||
| 020 | |z 162956012X | ||
| 029 | 1 | |a AU@ |b 000055499090 | |
| 029 | 1 | |a AU@ |b 000066533281 | |
| 029 | 1 | |a DEBBG |b BV042740484 | |
| 029 | 1 | |a DEBSZ |b 456338136 | |
| 029 | 1 | |a AU@ |b 000070349409 | |
| 035 | |a (OCoLC)891591111 |z (OCoLC)898213931 |z (OCoLC)962324022 |z (OCoLC)1193386790 |z (OCoLC)1202539344 | ||
| 037 | |a 18A096C1-EE69-421D-A53D-21F360827152 |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 050 | 4 | |a HD60 |b .O93 2014eb | |
| 072 | 7 | |a BUS |x 082000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 041000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 042000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 085000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658.4/08 |2 23 |
| 084 | |a BUS068000 |a BUS072000 |a BUS029000 |2 bisacsh | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a Overman, Steven. | |
| 245 | 1 | 4 | |a The conscience economy : |b how a mass movement for good is great for business / |c Steven Overman. |
| 264 | 1 | |a Brookline, MA : |b Bibliomotion, |c 2014. | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 520 | |a "A generation of people around the world, from Boston to Bangkok, from New York to New Delhi, are making everyday choices in ways that defy traditional logic. They are judging where and how their clothes were made, not just how they fit. They are thinking global but buying local. They are spending their money and their time, forming loyalties, casting votes and even enjoying entertainment based increasingly upon their desire to make a positive impact on others and the world around them. This new generation believes they can and must make the world better, and they expect business and government to get with the program. The implications of the Conscience Economy are not "soft." Ignore it, and your consumer or voter base will rebel, using a host of free tools and cheap connectivity to spread their rejection to peers around the world in real time. Leverage it, and Conscience Culture is a wellspring of financial upside. The Conscience Economy is the must-read guide to this unprecedented shift in human motivation and behavior. Author Steven Overman provides context, inspiration and some basic tools to help readers reframe how they evolve and grow whatever it is they lead--whether it's a community, a business, a product, or a marketing campaign. From the boardroom to the startup loft, from the State Department to the pulsing marketplaces of the developing world, The Conscience Economy will help international leaders, influencers, investors and decision-makers to manage, innovate and thrive in a new world where "doing good" matters as much as "doing well.""-- |c Provided by publisher | ||
| 520 | |a "The Conscience Economy will help international leaders, influencers, investors and decision-makers to manage, innovate and thrive in a new world where "doing good" matters as much as "doing well.""-- |c Provided by publisher | ||
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Introduction: good is the new bad -- From conscious to conscience -- The big wake-up call -- The culture of conscience -- The cult of brand belief -- The death of CSR -- The death of marketing -- Collective innovation -- The new accountability -- What you see is what you get. | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Social responsibility of business. | |
| 650 | 0 | |a Social entrepreneurship. | |
| 650 | 0 | |a Economic development |x Social aspects. | |
| 650 | 6 | |a Entreprises |x Responsabilité sociale. | |
| 650 | 6 | |a Entrepreneuriat social. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x Economic Development. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x Sustainable Development. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Free Enterprise. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Economic development |x Social aspects. |2 fast |0 (OCoLC)fst00901865 | |
| 650 | 7 | |a Social entrepreneurship. |2 fast |0 (OCoLC)fst01739007 | |
| 650 | 7 | |a Social responsibility of business. |2 fast |0 (OCoLC)fst01122851 | |
| 776 | 0 | 8 | |i Print version: |a Overman, Steven. |t Conscience economy |z 9781629560120 |w (DLC) 2014023615 |w (OCoLC)870288266 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9781629560137/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH32054027 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH32054028 | ||
| 938 | |a Books 24x7 |b B247 |n bkb00075168 | ||
| 938 | |a Coutts Information Services |b COUT |n 29855433 | ||
| 938 | |a EBSCOhost |b EBSC |n 852104 | ||
| 938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n cis29855433 | ||
| 938 | |a Internet Archive |b INAR |n conscienceeconom0000over | ||
| 938 | |a Taylor & Francis |b TAFR |n 9781315230450 | ||
| 938 | |a YBP Library Services |b YANK |n 12136806 | ||
| 938 | |a YBP Library Services |b YANK |n 13251547 | ||
| 938 | |a YBP Library Services |b YANK |n 14862681 | ||
| 994 | |a 92 |b IZTAP | ||