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Maximum success with LinkedIn : dominate your market, build a global brand, and create the career of your dreams /

This second edition revolutionizes the way busy professionals use LinkedIn. It's a step-by-step guide to answering any professional challenge by harnessing the potential of LinkedIn. It explains how to: use LinkedIn to find customers, partners, investors, or advisors; build a personal brand; bu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Sherman, Dan, 1956-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill Education, [2014]
Edición:Second edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Social media is not your father's marketing
  • The LinkedIn profile: your mini-website
  • What goes around: giving and getting recommendations
  • It's show time! adding applications for a multimedia profile
  • The finishing touches: creating a rocking profile
  • All about keywords: optimizing your profile to be found
  • Your virtual rolodex: grow your network by adding contacts
  • Your social influence circle: searching for and contacting people
  • Power in tribes: joining and creating groups
  • Give to get: answering and asking questions
  • Promoting yourself and your company with events
  • Good company: adding your company and following others
  • Off to work we go: finding your perfect job
  • Laser focus your searches using LinkedIn signal
  • Going mobile: the power of LinkedIn on the go
  • The daily approach to success on LinkedIn
  • Conclusion: opportunity is knocking at your door
  • Appendix A: LinkedIn success blueprints
  • Appendix B: successful selling in the age of social media.