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Better business decisions from data : statistical analysis for professional success /
This book discusses what statistics are really saying or not saying. It shows how to use statistical data to improve small, every-day management judgments as well as major business decisions with potentially serious consequences. This book lays a foundation for understanding the importance and value...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berkeley, CA :
Apress,
2014.
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| Colección: | Expert's voice in data analysis.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | This book discusses what statistics are really saying or not saying. It shows how to use statistical data to improve small, every-day management judgments as well as major business decisions with potentially serious consequences. This book lays a foundation for understanding the importance and value of big data and shows how mined data can aid business opportunity. Topics covered include: how data is collected, sampled, and best interpreted, to obtain information, with known reliability, for the basis of decision making; the basics of probability, sampling, reliability, regression, distribution and other statistical techniques essential for decision making in all aspects of business; how statistics can help assess the probability of a successful outcome; how to make effective forecasts based on the data at hand; why certainty is illusive and statistical results can be misleading; how to spot the misuse or abuse of statistical evidence in advertisements, reports, and proposals; how to commission a statistical analysis and what it can--and can't--do. This book is a guide for managers and professionals in business and industry; for students of disciplines that require some knowledge of statistics, economics, finance, political science, physics, biology, and more; and for general readers who simply wish to have a more informed view of statistics. |
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| Descripción Física: | 1 online resource (xiii, 246 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781484201848 1484201841 |