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The A-Z of visual ideas : how to solve any creative brief /
A source book of visual ideas and strategies for visual communication How to Solve any Creative Brief: An A Z of Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Aimed principally at the student market, the book shows where ide...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Laurence King Pub.,
2011.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Introduction : What's the big idea? ; Strategies for solving a creative brief ; Working on ideas
- [Ideas] : Art ; Building a bigger picture ; Caricature ; Clichés seen afresh ; Colour ; Counter-intuition ; Creative collisions ; Cryptic communication ; Digitality ; Dreams and daydreams ; Expressions visualized ; Eyes ; Familiar but seen afresh ; Finding ideas ; Flags ; Fusion ; Garage genius ; Hands ; Happy accidents ; Hidden messages ; Humour ; Icons ; Illusion ; Irony ; Juxtaposition ; Knowledge ; Laughter ; Making faces ; Making maps ; Materials ; Maths ; Mirror, mirror ; Movies ; Museums ; Music ; Nature ; One thing looks like another ; Photographs ; Photography ; Phototypography ; Places of worship ; Puns ; Questions ; Reinvention ; Rescaling ; Reversing problems ; Satire ; Science ; Sensations ; Shadows ; Shock ; Signs ; Silhouettes ; Sketchbooks and scrapbooks ; So bad it's good ; Surprise ; Symbols ; Tension between words and images ; Torn images ; Travel ; Type ; Unexpected venues ; Visual metaphors ; Word of mouth ; Wordplay ; X-rays ; You! (put yourself in it) ; Zeitgeist.