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The breakthrough challenge : 10 ways to connect today's profit with tomorrow's bottom line /

"Much has been said about corporate social responsibility, and most organizations already understand that they must realign their traditional focus on profit alone to measure results in terms of their economic, social, and environmental effects. What remains largely unexplored is this question:...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Elkington, John, 1949-
Otros Autores: Zeitz, Jochen
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Jossey-Bass, [2014]
Edición:First edition.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Elkington, John,  |d 1949- 
245 1 4 |a The breakthrough challenge :  |b 10 ways to connect today's profit with tomorrow's bottom line /  |c John Elkington and Jochen Zeitz. 
250 |a First edition. 
264 1 |a San Francisco, CA :  |b Jossey-Bass,  |c [2014] 
300 |a 1 online resource 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
500 |a Includes index. 
520 |a "Much has been said about corporate social responsibility, and most organizations already understand that they must realign their traditional focus on profit alone to measure results in terms of their economic, social, and environmental effects. What remains largely unexplored is this question: if the old ways are on the way out, what will the new economic landscape look like? How will this sea change affect the way we do business in 2020, 2050, and beyond?Tomorrow's Bottom Line sets out to answer this question. The authors draw on their unique position as practitioners, authorities, and critics--John Elkington coined the phrase "triple bottom line" in 1997 and has been a thought leader on sustainable business ever since, and Jochen Zeitz is a rising star in the world of corporate social responsibility, having pioneered the "environment profit & loss" concept during a successful tenure as Puma's CEO. Elkington and Zeitz set forth a compelling argument that it isn't only our accounting methods that are set to change. Tomorrow's understanding of capital and value will be very different from today's, and a concept of "blended" or "shared" value will affect all realms of the economy, from stock exchanges and pension funds to boardrooms and C-suites, with sweeping consequences for all organizations. The book will feature the insights of over 50 major corporate leaders interviewed by Elkington and Zeitz, providing a strong pulse reading on our business climate, poised on the brink of a major turning point. All managers need to go beyond the basics of corporate sustainability to find a deep knowledge of the fast-changing world and how it measures and quantifies an organization's value--and how those changes will affect their organization. Tomorrow's Bottom Line is an essential guide to understanding and anticipating the systems of tomorrow's capitalism, markets, and businesses."--  |c Provided by publisher 
588 0 |a Print version record and CIP data provided by publisher. 
504 |a Includes bibliographical references and index. 
505 0 |a Cover; Title Page; Copyright; Contents; Dedication; Foreword; Preface; Introduction: Profit from Tomorrow's Bottom Line; Chapter 1 Adopt the Right Aspirations; Ten Aspirations for Breakthrough Leadership; Aim to Do the Apparently Impossible; Hold Yourself Accountable; Take the Lead; Be Truly Ambitious; Work with Partners; Be Bold-and Simple; Redefine Success; Catalyze Movements; Provide a Voice for the Future; Engage People Around the World; Linking Aspirations to Incentives; Moving Aspirations Beyond Corporate Citizenship; Chapter 2 Create New Corporate Structures. 
505 8 |a Existing-and Breakthrough-Corporate FormsLLCs; Family-Owned Businesses; Employee-Owned Businesses; Cooperatives; Social Businesses and B Corps; Rethinking Existing Business Structures; Achieving Buy-In for Tomorrow's Corporate Forms; Achieving Critical Mass; Chapter 3 Apply True Accounting Principles; Accounting for Profit and Loss; Probing the Dark Side of Accounting; Accounting in Multiple Dimensions; Reporting Environmental Footprints; Integrated Accounting; Other Initiatives; Chapter 4 Calculate True Returns; Rebooting Economics; Getting a Grip on Externalities. 
505 8 |a Engaging the Global C-SuiteInvesting for True Returns; Scaling Societal Value; Chapter 5 Embrace Well-Being; Positioning Business as a Driver of Well-Being; Measuring-and Valuing-Happiness and Well-Being; Taking a Cue from Social Entrepreneurs; Editing Choices to Boost Well-Being; Improving Infrastructures; Creating New Societal Dreams; Chapter 6 Level the Playing Field; Abiding by the Rules; Leveraging the Power of Positive Incentives; Removing Perverse Subsidies; Joining Forces; Avoiding Corruption; Evolving the Playing Field; Chapter 7 Pursue Full Transparency. 
505 8 |a Doing Business in the Goldfish BowlEmbracing Integrated Reporting; Shrinking Our Footprints; Redefining P & L and ROI; Harnessing Big Data; Plugging into the Circular Economy; Chapter 8 Redefine Education; Waking Up to the B-School Challenge; Changing the Relationship Between Business and B-Schools; Meeting the Needs of Tomorrow's Students; Changing the Face of Executive Education; Rediscovering Experiential Learning; Helping Today's Faculty Teach Tomorrow's Leaders; Reengineering Tomorrow's B-Schools; Chapter 9 Learn from Nature's Model; Probing the Three Levels of Biomimicry. 
505 8 |a Grasping the Ultimate Bottom LineInnovating Like Nature; Gaining Buy-In for Biomimicry; Chapter 10 Keep the Long Run in Mind; Expanding the C-Suite Time Horizon; Expanding the Time Horizon for Shareholders; Shifting Toward Longer-Term Investing; Rewarding Longer-Term Investors; Shuttling Between Timescales; Conclusion: Get Ready to Break Through; Rewriting the Rules; Breaking Through; Accept the Challenge; Commit to Breakthrough Leadership; Get the Internal and External Incentives Right; Join Forces-and Keep Us Posted; Notes; Acknowledgments; About the Authors; Index; More from Wiley; EULA. 
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650 0 |a Sustainable development. 
650 0 |a Social responsibility of business. 
650 0 |a Management  |x Environmental aspects. 
650 0 |a Organizational change. 
650 6 |a Développement durable. 
650 6 |a Entreprises  |x Responsabilité sociale. 
650 6 |a Gestion  |x Aspect de l'environnement. 
650 6 |a Changement organisationnel. 
650 7 |a sustainable development.  |2 aat 
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650 7 |a Management  |x Environmental aspects  |2 fast 
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650 7 |a Social responsibility of business  |2 fast 
650 7 |a Sustainable development  |2 fast 
700 1 |a Zeitz, Jochen. 
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