Analytics across the enterprise : how IBM realizes business value from big data and analytics /

Analytics systematically informs human judgment with data-driven insight, improving decision-making and enabling greater innovation and creativity in support of strategy. This book hows how IBM has successfully leveraged analytics across the enterprise, worldwide. Through 31 case studies, the book s...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Dietrich, Brenda L.
Autor Corporativo: International Business Machines Corporation
Otros Autores: Plachy, Emily C., Norton, Maureen F.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, NJ : IBM Press, ©2014.
Temas:
Business intelligence.
Business enterprises > Computer networks.
Decision making.
Decision making > Statistical methods.
Decision Making
Entreprises > Réseaux d'ordinateurs.
Prise de décision.
Prise de décision > Méthodes statistiques.
decision making.
Business enterprises > Computer networks
Business intelligence
Decision making
Decision making > Statistical methods
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Analytics systematically informs human judgment with data-driven insight, improving decision-making and enabling greater innovation and creativity in support of strategy. This book hows how IBM has successfully leveraged analytics across the enterprise, worldwide. Through 31 case studies, the book shares real-world perspectives on what does and doesn't work and how to start or accelerate the business transformation. Coverage includes: creating a smarter workforce through big data and analytics; more effectively optimizing supply chain processes; systematically improving financial forecasting; managing financial risk, increasing operational efficiency, and creating business value; reaching more B2B or B2C customers and deepening their engagement; optimizing manufacturing and product management processes; deploying your sales organization to increase revenue and effectiveness; achieving new levels of excellence in services delivery and reducing risk; transforming IT to enable wider use of analytics; and "measuring the immeasurable" and filling gaps in imperfect data
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9780133835922
0133835928
9780133835885
013383588X

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