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Nicely said : writing for the web with style and purpose /
"Whether you're new to web writing, or you're a professional writer looking to deepen your skills, this book is for you. You'll learn how to write web copy that addresses your readers' needs and supports your business goals ... Topics include: write marketing copy, interface...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
[San Francisco, Calif.?] :
Peachpit Press,
©2014.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | OR_ocn880677930 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 140529s2014 caua ob 001 0 eng d | ||
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| 019 | |a 908281220 |a 1015335549 |a 1066441387 |a 1103280891 |a 1152981345 |a 1192339355 |a 1240520224 | ||
| 020 | |a 9780133818444 | ||
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| 037 | |a CL0500000438 |b Safari Books Online | ||
| 050 | 4 | |a P120.I6 |b F46 2014 | |
| 072 | 7 | |a PSY |x 031000 |2 bisacsh | |
| 082 | 0 | 4 | |a 302.2/244 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Fenton, Nicole. | |
| 245 | 1 | 0 | |a Nicely said : |b writing for the web with style and purpose / |c Nicole Fenton and Kate Kiefer Lee. |
| 246 | 3 | |a Writing for the web with style and purpose | |
| 260 | |a [San Francisco, Calif.?] : |b Peachpit Press, |c ©2014. | ||
| 300 | |a 1 online resource (1 volume) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Online resource; title from title page (Safari, viewed May 23, 2014). | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Style matters -- What writers do -- Get your bearings -- Make a plan -- Writing basics -- Find your voice -- Watch your tone -- Build a community -- Sell it without selling out -- Touchy subjects -- Make it flow -- The revision process -- Style guides. | |
| 520 | |a "Whether you're new to web writing, or you're a professional writer looking to deepen your skills, this book is for you. You'll learn how to write web copy that addresses your readers' needs and supports your business goals ... Topics include: write marketing copy, interface flows, blog posts, legal policies, and emails; develop behind-the-scenes documents like mission statements, survey questions, and project briefs; find your voice and adapt your tone for the situation; build trust and foster relationships with readers; make a simple style guide."--Publisher's description | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Language and the Internet. | |
| 650 | 0 | |a Online authorship. | |
| 650 | 6 | |a Langage et Internet. | |
| 650 | 6 | |a Internet |x Art d'écrire. | |
| 650 | 7 | |a PSYCHOLOGY |x Social Psychology. |2 bisacsh | |
| 650 | 7 | |a Language and the Internet |2 fast | |
| 650 | 7 | |a Online authorship |2 fast | |
| 700 | 1 | |a Lee, Kate Kiefer. | |
| 776 | 0 | 8 | |i Print version: |a Fenton, Nicole. |t Nicely said. |d [San Francisco, Calif.?] : Peachpit Press, ©2014 |w (DLC) 2013362564 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780133818444/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH41026913 | ||
| 938 | |a EBSCOhost |b EBSC |n 1600649 | ||
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| 994 | |a 92 |b IZTAP | ||