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Start me up! : the no-business-plan business plan /

There are four major pitfalls that business owners experience that inevitably lead to failure. Start Me Up! provides strategies to avoid those pitfalls and gives you the powerful ideas you need to build your thriving business. This is the perfect time to start a small business using your existing sk...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Eka, Ebong
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Pompton Plains, NJ : Career Press, ©2014.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 0 |a Start me up! :  |b the no-business-plan business plan /  |c by Ebong Eka. 
246 3 0 |a No-business-plan business plan 
260 |a Pompton Plains, NJ :  |b Career Press,  |c ©2014. 
300 |a 1 online resource (1 volume) 
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588 0 |a Print version record. 
504 |a Includes bibliographical references and index. 
505 0 |a Fears & doubts -- Invention vs. innovation -- Small business pitfalls -- Four s's : structure -- Pain points (aspirin vs. vitamin) -- Idea hierarchy model -- Niche -- How become an expert in your niche -- Elevator pitch -- Entity structure -- Tax issues -- Four S's : strategy -- pricing -- Know your numbers -- Customer market fit -- Fours S's systems -- Websites -- Raising money -- Four S's : sales -- Getting your first customer -- Content marketing / Storytelling -- Social media marketing -- Facebook -- Linkedin -- Youtube -- Twitter -- Google+ -- Social media tools -- Social media techniques -- Email marketing -- Index -- About the author. 
520 |a There are four major pitfalls that business owners experience that inevitably lead to failure. Start Me Up! provides strategies to avoid those pitfalls and gives you the powerful ideas you need to build your thriving business. This is the perfect time to start a small business using your existing skills. Although far too many small businesses fail in their first year, many such failures are absolutely preventable. Ebong Eka will show you how to not just survive, but thrive in your new venture. In Start Me Up!, you'll learn how to: -Discard inferior business ideas before you invest your time and money in them -Simplify your viable business ideas and accurately identify the best markets to target -Charge your customers higher prices without losing them -Avoid wasting time on mindless tasks so you can focus on running your business -Create brand ambassadors, engage customers, and grow your sales -- all while spending less money! The best and most successful companies know the importance of the Four S's: structure, strategy, systems, and sales. Most companies that fail, lack one or more of these necessary factors. Let Ebong show you how to be one of the former. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Small business. 
650 0 |a New business enterprises. 
650 0 |a Strategic planning. 
650 0 |a Social media  |x Marketing. 
650 6 |a Nouvelles entreprises. 
650 6 |a Planification stratégique. 
650 7 |a BUSINESS & ECONOMICS  |x General.  |2 bisacsh 
650 7 |a New business enterprises.  |2 fast  |0 (OCoLC)fst01036825 
650 7 |a Small business.  |2 fast  |0 (OCoLC)fst01121223 
650 7 |a Strategic planning.  |2 fast  |0 (OCoLC)fst01134371 
653 |a BUSINESS & ECONOMICS / General 
653 |a Economics 
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