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The customer culture imperative : a leader's guide to driving superior performance /

What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE And now, with this research-based method, you can replicate their success with your business Based on more than 60 studies and the authors' three-year proprietary research project with more than 100 companies, The Custom...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Brown, Linden, 1938-
Autres auteurs: Brown, Chris L.
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill Education, ©2014.
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Accès en ligne:Texto completo (Requiere registro previo con correo institucional)