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Epic content marketing : how to tell a different story, break through the clutter, and win more customers by marketing less /
"How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing - One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating in...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
McGraw-Hill Education,
©2014.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | OR_ocn865512051 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
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| 008 | 131217s2014 nyua ob 001 0 eng d | ||
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| 019 | |a 870973867 |a 1116196446 | ||
| 020 | |a 9780071819916 |q (electronic bk.) | ||
| 020 | |a 0071819916 |q (electronic bk.) | ||
| 020 | |a 1299848206 |q (ebk.) | ||
| 020 | |a 9781299848207 |q (ebk.) | ||
| 020 | |z 9780071819893 | ||
| 020 | |z 0071819894 |q (alk. paper) | ||
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| 037 | |a 9E57DE0B-350D-49C9-ADB0-AEBD2FABA1DC |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 050 | 4 | |a HF5415 |b .P756 2014 | |
| 082 | 0 | 4 | |a 658.8 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Pulizzi, Joe. | |
| 245 | 1 | 0 | |a Epic content marketing : |b how to tell a different story, break through the clutter, and win more customers by marketing less / |c Joe Pulizzi. |
| 260 | |a New York : |b McGraw-Hill Education, |c ©2014. | ||
| 300 | |a 1 online resource (1 volume) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a "How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing - One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content and sales messages they don't care about."--Publisher. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Marketing |x Social aspects. | |
| 650 | 0 | |a Social media. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Target marketing. | |
| 650 | 6 | |a Marketing |x Aspect social. | |
| 650 | 6 | |a Médias sociaux. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 6 | |a Cibles (Marketing) | |
| 650 | 7 | |a social media. |2 aat | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 650 | 7 | |a Marketing |x Social aspects. |2 fast |0 (OCoLC)fst01010246 | |
| 650 | 7 | |a Social media. |2 fast |0 (OCoLC)fst01741098 | |
| 650 | 7 | |a Target marketing. |2 fast |0 (OCoLC)fst01143138 | |
| 650 | 7 | |a Commerce. |2 hilcc | |
| 650 | 7 | |a Business & Economics. |2 hilcc | |
| 650 | 7 | |a Marketing & Sales. |2 hilcc | |
| 776 | 0 | 8 | |i Print version: |a Pulizzi, Joe. |t Epic content marketing. |d New York : McGraw-Hill Education, [2014] |z 9780071819893 |w (DLC) 2013024374 |w (OCoLC)852031299 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780071819893/?ar |z Texto completo (Requiere registro previo con correo institucional) |
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| 938 | |a EBSCOhost |b EBSC |n 2687613 | ||
| 994 | |a 92 |b IZTAP | ||