Red thread thinking : weaving together connections for brillant ideas and profitable innovation /

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Providing an approach that any business can use to expose crucial links among observations; experiences; facts; and feelings to uncover fresh; brilliant insights; this book shows how to weave originality from disparate information and turn it into a product or service that can shake up the marketpla...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kaye, Debra
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill Education, [2013]
Temas:
Creative ability in business.
Creative thinking.
Diffusion of innovations.
Success in business.
Diffusion of Innovation
Créativité dans les affaires.
Innovations > Diffusion.
Succès dans les affaires.
Creative ability in business
Creative thinking
Diffusion of innovations
Success in business
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • A significant change of mind
  • Stop brainstorming and take a shower
  • Get clued in on the real story
  • Stop crying over spilt milk because the glass is still half full
  • They made it; we borrow it
  • We think, therefore we innovate
  • The footprint of behavior and how to find it
  • Emotional memory : the culture tattoo
  • Simple is smarter and always will be
  • Good things come in great packages
  • Draw me a story
  • Emotion and reason.

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