Designing for behavior change : applying psychology and behavioral economics /

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The second edition of this title can be found here . A new wave of products is helping people change their behavior and daily routines, whether it's exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Wendel, Stephen (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Beijing, China : O'Reilly, 2013.
Temas:
Human-computer interaction.
User-centered system design.
Conception participative (Conception de systèmes)
COMPUTERS > Computer Literacy.
COMPUTERS > Computer Science.
COMPUTERS > Data Processing.
COMPUTERS > Hardware > General.
COMPUTERS > Information Technology.
COMPUTERS > Machine Theory.
COMPUTERS > Reference.
Human-computer interaction
User-centered system design
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • How the mind decides what to do next
  • Why we take certain actions and not others
  • Strategies for behavior change
  • Figuring out what you want to accomplish
  • Selecting the right target action
  • Structuring the action
  • Constructing the environment
  • Preparing the user
  • Moving from conceptual designs to interface designs
  • Reviewing and fleshing out the interface designs
  • Turning the designs into code
  • Measuring impact
  • Identifying obstacles to behavior change
  • Learning and refining the product
  • Common questions and a start-to-finish example
  • Conclusion
  • Appendixes: A. Glossary of terms
  • B. Resources to learn more
  • C. Bibliography
  • D. Endnotes.

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