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|a D4AF9D12-6E52-4E95-90DC-97020A0219E1
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|a Best, Jason W.
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|a Crowdfund investing for dummies /
|c Jason W. Best, Sherwood Neiss and Zak Cassady-Dorion.
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260 |
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|a Hoboken, N.J. :
|b John Wiley & Sons,
|c 2013.
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300 |
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|a 1 online resource
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|a For dummies
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|a Easy way to get started in crowdfund investingCrowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013. The introduction of these products will revolutionize the financing of small businesses and startups for these key reasons:Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors) in recent years, will have access to investors around the world through social media. For the first time, investors (so-called unqualified investors) will be able to purchase an equity stake in a business or new investment vehicle. The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. When these portals go live in 2013, Crowdfund Investing For Dummies will be on the front line to educate business owners, other entrepreneurs, and investors alike. Crowdfund Investing For Dummies will walk entrepreneurs and investors, like yourself, through this new investing experience, beginning with explaining how and why CFI developed and what the 2012 JOBS says about CFI. Entrepreneurs will find out how much funding they can realistically raise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC's regulations at every stage. Investors will discover: the benefits and risks of CFI ;how much they can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right. Crowdfund Investing For Dummies is an indispensable resource for long time investors and novice investors alike.</p.
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|a Print version record.
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|a Includes bibliographical references and index.
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|a Crowdfund Investing For Dummies®; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: Tapping the Potential of Crowdfund Investing; Chapter 1: The Crowd's in Your Corner: Funding or Investing in a Business; Sharing Our Hopes and Themes; Packing a Punch: The Power of the Online Crowd; Why People Care: Appreciating the Appeal of Being Part of the Crowd; Spotting the Business Beneficiaries of Crowdfund Investing.
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|a Figuring Out How Businesses and Investors Find Each OtherPredicting the Future of Crowdfund Investing and Crowdfunded Businesses; Chapter 2: Tracing the Origins of Crowdfund Investing; Looking Way Back: Evidence of the Crowd Concept in Early U.S. History; Realizing the Federal Government's Role in Limiting Business Funding; Laying the Groundwork for the JOBS Act; The Startup Exemption: Advocating for Change; Grasping the Regulatory Revolution; Chapter 3: Raising Capital for Your Startup or Small Business with Crowdfund Investing; Identifying Businesses Ripe for Crowdfund Investing.
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505 |
8 |
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|a Working within the Statutory FrameworkDistinguishing Crowdfund Investing from Other Types of Financing; Putting Your Baby Online for the World to See; Understanding Your Risks; Staying Legal: From the Lawyer's Experience; Chapter 4: Becoming Part of the Crowd: Investing with Caution; Considering How This Investment Fits (Or Doesn't Fit) into Your Portfolio; Studying the Candidates; Staying Alert to Potential Problems; Preparing an Investment Exit Strategy; Part II: Planning Your Crowdfund Investing Campaign; Chapter 5: Defining Your Goals and Financial Needs; Conducting Market Research.
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|a Getting Specific about the Problems You Can SolveIdentifying Your Target Market; Noting the Phase Your Business Is In; Crunching Numbers: Figuring Out How Much Money You Need; Getting Real about Whether Crowdfund Investing Is Right for Your Business; Determining Your Company's Valuation; Imagining Your Ideal Exit Strategy; Chapter 6: Focusing on Your People: Building Your Crowd and Your Team; Picturing Your Crowd; Respecting What Crowd Investors Need from You; Finding Talent to Support Your Goals; Chapter 7: Picking a Powerful Crowdfund Investing Platform.
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|a Understanding JOBS Act Provisions about Investment PlatformsSpotting the Services a Good Platform Can Provide; Shopping for the Best Crowdfund Investing Platform; Chapter 8: Networking Your Way to Successful Funding; Building Your Network before You Raise Money; Developing Trust; Being Transparent; Acquiring Access to World-Class Connections; Looking for Angels or Venture Capitalists; Building a Powerful LinkedIn Profile; Creating Content; Building Your Circle of 50; Saying the Two Most Powerful Words: Help Me!; Overcoming What's Holding You Back; Developing an Infographic.
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