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Born to blog : building your blog for personal and business success one post at a time /
Filled with practical; street-smart techniques and ideas to help you create and manage a winning business blog; this book will show you how to attract a loyal following; promote your blog; and write powerful content that generates new business. --
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
McGraw-Hill Education,
[2013]
|
| Edición: | 1 edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Introduction: Were you born to blog?
- The common traits of successful bloggers
- You're not a writer, you're a blogger
- Yes--you can blog
- Storytelling
- Dreaming
- Persuading
- Teaching
- Curation
- Discovering your blogging skills
- Why your business should blog
- Corporate blogging's most common questions
- The minimum viable blog
- Unlocking content
- Attracting readers
- Attracting and nurturing blog contributers
- Making your blog pay
- Rocks in the road
- Getting personal
- Breaking through with a personal blog
- Blogging habits
- Coda.