How to start your own business : for entrepreneurs /
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Harlow, U.K. ; New York :
Pearson Education,
2013.
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Edición: | 2nd ed. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- About the author Introduction to the second edition Introduction to the first edition How to use this book Part One: Before You Start 1. See your future as an entrepreneur
- crystal clear 2. How to find your biggest business opportunity 3. How to be really sure your business idea will fly 4. Business type
- what's possible 5. Business structure
- building in room to grow 6. Finding the perfect place
- business premises 7. Starting up or taking over an existing enterprise Part Two: Planning To Succeed 8. How to write a convincing plan 9. Where to find the money you need 10. Advisers and mentors and why they're important 11. Timing is everything
- how to decide when to start Part Three: Finding Customers 12. Where to look for the best customers 13. How to develop the right brand and image 14. Marketing in a nutshell &nbs.