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The seven success factors of social business strategy /
How to align social media with business strategy for real results For years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason why the question about ROI is met with such hostility. But it's time for businesses to get serio...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
San Francisco, CA :
Jossey-Bass,
2013.
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| Colección: | Jossey-Bass short format series.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |