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The Financial Times essential guide to making business presentations : how to deliver a winning message /
The critical knowledge you need to plan, write and deliver your next presentation with maximum impact. Written by a co-founder of the Professional Speaking Association, this book focuses on getting you the results you need from your presentation, whether you are selling a product or service, a propo...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Harlow, England ; New York :
Pearson,
©2012.
|
| Colección: | Financial times essential guides.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Khan-Panni, Phillip. | |
| 245 | 1 | 4 | |a The Financial Times essential guide to making business presentations : |b how to deliver a winning message / |c Phillip Khan-Panni. |
| 246 | 3 | 0 | |a Guide to making business presentations |
| 246 | 3 | 0 | |a Making business presentations |
| 246 | 3 | 0 | |a How to deliver a winning message |
| 260 | |a Harlow, England ; |a New York : |b Pearson, |c ©2012. | ||
| 300 | |a 1 online resource (1 volume) : |b illustrations. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Financial Times essential guides | |
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Cover -- The Financial Times Essential Guide to Making Business Presentations -- Contents -- About the author -- Introduction -- Part 1 Planning -- Successful presentations -- Live test -- The power of demonstration -- Classified results -- Engaging the emotions -- The decade's political success story -- In times of war -- The Greeks valued oratory -- Summary -- Why presentations fail -- Does it matter if a presentation fails? -- Check how well you are presenting -- Two common misconceptions -- What does your presentation actually cost? -- The Dirty Dozen -- Summary -- Essential planning: getting started -- The important of your own role -- Elevator Speech -- Beware relying on facts alone -- Four kinds of questions -- Summary -- Deciding what to say -- Five main types of presentation -- Negative elements -- Positive elements -- Filtering the content -- Talk about what you know -- Problem solving -- Brand proposition -- Is there a take-away? -- Summary -- Part 2 Doing it -- Drafting your presentation -- Getting caught out -- 'Say a few words' -- Tale of two talks -- What to talk about -- Write your headline -- Blank page to first draft -- Using stories -- Summary -- Being persuasive -- The purpose of a presentation -- Why delivery is important -- What do people expect from you? -- Seven essentials of persuasion -- AIDA -- Commitment -- Summary -- Using visual aids -- Types of visual aids -- Good enough is not enough -- Projecting slides or film -- Video or film clips -- The visual aids you create -- Use of props -- Summary -- Connecting with the audience -- Seven-point strategy for overcoming nervousness -- How audiences listen -- Power of association -- Overcoming the rejection reflex -- How audiences process information -- How large groups and nations process information -- Dealing with facts -- Why you must be succinct -- Body language. | |
| 505 | 8 | |a Unspoken language -- Summary -- Delivering your message -- Power in delivery -- The mind instructs the body -- Appearance and charisma -- Be committed to helping the audience -- The way you sound -- Using a microphone -- Take charge of the platform -- Pitch, pace and pauses -- Involve your audience -- Connecting with the audience -- Gestures and movement -- Presentation essentials -- Summary -- Part 3 Reviewing and coaching -- For experienced presenters -- The ten elements -- Six different kinds of presentation -- The importance of the right language -- How skilful orators stir the emotions -- The emotional journey -- Summary -- Going forward -- Chapter summaries -- Checking your progress -- Spoken summary -- Index. | |
| 520 | |a The critical knowledge you need to plan, write and deliver your next presentation with maximum impact. Written by a co-founder of the Professional Speaking Association, this book focuses on getting you the results you need from your presentation, whether you are selling a product or service, a proposed change or even your own skills and abilities. It will show you how to persuade your audience by being relevant, clear, engaging and memorable. FINANCIAL TIMES ESSENTIAL GUIDES : THE KNOW-HOW YOU NEED TO GET THE RESULTS YOU WANT. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Business presentations. | |
| 650 | 0 | |a Business presentations |x Design. | |
| 650 | 6 | |a Présentations (Affaires) | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Business presentations |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Khan-Panni, Phillip. |t Financial Times essential guide to making business presentations. |d Harlow, England ; New York : Pearson, ©2012 |z 9780273758525 |w (DLC) 2011030717 |w (OCoLC)742306019 |
| 830 | 0 | |a Financial times essential guides. | |
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