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Understanding intercultural communication : negotiating a grammar of culture /

"In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on ve...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Holliday, Adrian
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Milton Park, Abingdon, Oxon : Routledge, 2013.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"In this book, Adrian Holliday provides a practical framework to help students analyse intercultural communication. Underpinned by a new grammar of culture developed by Holliday, this book will incorporate examples and activities to enable students and professionals to investigate culture on very new, entirely non-essentialist lines. This book will address key issues in intercultural communication including: the positive contribution of people from diverse cultural backgrounds, the politics of Self and Other which promote negative stereotyping, the basis for a bottom-up approach to globalization in which Periphery cultural realities can gain voice and ownership. Written by a key researcher in the field, this book presents cutting edge research and a framework for analysis which will make it essential reading for upper undergraduate and postgraduate students studying intercultural communication and professionals in the field"--EBL
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9781135046194
1135046190
9780203492635
0203492633
1299716490
9781299716490
9781135046187
1135046182
Acceso:Legal Deposit;