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Social CRM for dummies /
This guide helps businesses large and small use social media to develop and maintain productive customer relationships.
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2013.
|
| Colección: | --For dummies.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Lacy, Kyle. | |
| 245 | 1 | 0 | |a Social CRM for dummies / |c by Kyle Lacy, Stephanie Diamond, and Jon Ferrara. |
| 260 | |a Hoboken, N.J. : |b John Wiley & Sons, |c ©2013. | ||
| 300 | |a 1 online resource. | ||
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| 490 | 1 | |a For dummies | |
| 500 | |a Title from title screen. | ||
| 505 | 0 | |a pt. I. Welcome to the world of social CRM -- pt. II. Building your social CRM strategy -- pt. III. Developing a social and collaborative business -- pt. IV. Measuring the impact of social CRM -- pt. V. The part of tens. | |
| 520 | |a This guide helps businesses large and small use social media to develop and maintain productive customer relationships. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Customer relations |x Management. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Customer Relations. |2 bisacsh | |
| 650 | 7 | |a Customer relations |x Management. |2 fast |0 (OCoLC)fst00885539 | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 700 | 1 | |a Diamond, Stephanie. |4 aut | |
| 700 | 1 | |a Ferrara, Jon. |4 aut | |
| 776 | 0 | 8 | |i Print version: |a Lacy, Kyle. |t Social CRM for dummies. |d Hoboken, N.J. : Wiley, ©2013 |z 9781118242490 |w (OCoLC)827784327 |
| 830 | 0 | |a --For dummies. | |
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