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Competitive intelligence 2.0 : organization, innovation and territory /
The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.This book consid...
| Clasificación: | Libro Electrónico |
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| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London : Hoboken, N.J. :
ISTE ; Wiley,
2011.
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| Colección: | ISTE.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the ""2.0"" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed le. |
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| Descripción Física: | 1 online resource (xxiii, 372 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781118603505 1118603508 9781118604403 1118604407 1848213050 9781848213050 1118603079 9781118603079 1299187889 9781299187887 |