A/B testing : the most powerful way to turn clicks into customers /
BA guide to delivering a better user experience through A/B testing/b iA/B Testing/i outlines a simple way to test several different versions of a web page with live traffic, and then measure the effect each version has on visitors. Using A/B testing you can determine the most effective way to incre...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Siroker, Dan |
Otros Autores: | Koomen, Pete, 1982- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken :
Wiley,
2013.
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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