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Model business letters, emails and other business documents /
In business, communication counts. If written clearly and structured well, your letters, emails, reports and other documents will achieve better results. This book is a practical and comprehensive guide that not only tells you how to do this, but also gives you easy to use examples that you can lift...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Harlow :
Pearson,
©2012.
|
| Edición: | 7th ed. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Communication : an overview. The importance of building relationships
- both orally and in writing ; Sentence construction matters
- Business writing basics. 21st century business language ; Structuring messages logically ; Presentation matters
- Electronic communication. Email etiquette ; Writing online : websites, blogs and social networking ; Customer care online
- Routine business transactions. Inquiries and replies ; Quotations, estimates and tenders ; Orders and their fulfillment ; Invoicing and settling of accounts ; Letters requesting payment ; Credit and status inquiries ; A typical business transaction (correspondence and documents)
- General business correspondence. Internal correspondence ; Secretarial and administrative correspondence ; Meetings documentation ; Personnel ; Reports and proposals
- Creative and persuasive documents. Complaints and adjustments ; Goodwill messages ; Notices, advertisements, information sheets and handouts ; Circulars ; Sales letters and voluntary offers ; Publicity material ; Business plans
- Appendix 1 : Spoken and written forms of address
- Appendix 2 : The A
- Z of alternative words
- Appendix 3 : How to write reports in plain English.