The power of strategy innovation : a new way of linking creativity and strategic planning to discover great business opportunities /

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Strategy Innovation: sound business planning meets your company's bold vision of the future.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Johnston, Robert E.
Otros Autores: Bate, J. Douglas
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : American Management Association, [2013]
Edición:Revised edition.
Temas:
Strategic planning.
Planification stratégique.
BUSINESS & ECONOMICS > Strategic Planning.
Strategic planning
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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100 1 |a Johnston, Robert E. 
245 1 4 |a The power of strategy innovation :  |b a new way of linking creativity and strategic planning to discover great business opportunities /  |c Robert E. Johnston, Jr., J. Douglas Bate. 
250 |a Revised edition. 
264 1 |a New York :  |b American Management Association,  |c [2013] 
300 |a 1 online resource (xxiv, 308 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references (pages 301-304) and index. 
588 |a Description based on print version record and CIP data provided by publisher; resource not viewed. 
505 0 |a Cover; Title; Copyright; CONTENTS; FOREWORD; PREFACE; ACKNOWLEDGMENTS; INTRODUCTION; PART ONE: THE WHAT AND WHY OF STRATEGY INNOVATION; CHAPTER 1: STRATEGY MEETS INNOVATION; CHAPTER 2: STRATEGY INNOVATION IS MANAGING THE FUTURE; CHAPTER 3: STRATEGY INNOVATION IS NOT STRATEGIC PLANNING; CHAPTER 4: THE DISCOVERY PROCESS; PART TWO: A GUIDE FOR IMPLEMENTATION; CHAPTER 5: THE DISCOVERY PROCESS: THE MOEN STORY; CHAPTER 6: THE DISCOVERY PROCESS: STAGING PHASE; CHAPTER 7: THE DISCOVERY PROCESS: ALIGNING PHASE; CHAPTER 8: THE DISCOVERY PROCESS: EXPLORING PHASE. 
505 8 |a CHAPTER 9: THE DISCOVERY PROCESS: CREATING PHASECHAPTER 10: THE DISCOVERY PROCESS: MAPPING PHASE; PART THREE: ADVANCED STRATEGY INNOVATION; CHAPTER 11: MAXIMIZING THE DISCOVERY PROCESS; CHAPTER 12: FORMALIZING A STRATEGY INNOVATION SYSTEM; EPILOGUE; GLOSSARY; RECOMMENDED READINGS; INDEX. 
520 |a Strategy Innovation: sound business planning meets your company's bold vision of the future. 
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650 0 |a Strategic planning. 
650 6 |a Planification stratégique. 
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650 7 |a Strategic planning  |2 fast 
700 1 |a Bate, J. Douglas. 
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