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Secrets of selling services : everything you need to sell what your customer can't see from pitch to close /

Whether the product is accounting; legal advice; IT services; sales training; or any other service; this guide arms you with winning ways to price; position; and present business services as products that solve problems--thereby overcoming buyer resistance to committing to products that they cannot...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Schiffman, Stephan
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill, ©2013.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Whether the product is accounting; legal advice; IT services; sales training; or any other service; this guide arms you with winning ways to price; position; and present business services as products that solve problems--thereby overcoming buyer resistance to committing to products that they cannot see. --
Notas:Includes index.
Descripción Física:1 online resource (1 volume)
ISBN:9780071791632
0071791639