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|a 781.34068/8
|2 23
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|a UAMI
|
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1 |
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|a Hutchison, Thomas W.
|q (Thomas William)
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| 245 |
1 |
0 |
|a Web marketing for the music business /
|c Tom Hutchison.
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| 250 |
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|a 2nd ed.
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| 260 |
|
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|a Burlington, MA :
|b Focal Press,
|c 2013.
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| 300 |
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|a 1 online resource (xii, 292 pages) :
|b illustrations
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| 336 |
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|a text
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|a computer
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|2 rdamedia
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| 338 |
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|a online resource
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|a Includes bibliographical references and index.
|
| 505 |
0 |
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|a Development of music marketing on the internet -- State of the market -- Overall music marketing strategy -- Domains and hosts : nuts and bolts -- Creating the web site -- HTML and scripts -- Optimizing and monitoring your web site to increase traffic -- Audio and video for your web site -- E-commerce and financial transactions -- Finding your market -- Successful promotion on the web -- Social networking sites -- Professional, legal, and ethical issues -- Mobile media -- Mobile music marketing.
|
| 588 |
0 |
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|a Print version record.
|
| 590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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| 650 |
|
0 |
|a Music trade.
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| 650 |
|
0 |
|a Internet marketing.
|
| 650 |
|
6 |
|a Musique
|x Industrie.
|
| 650 |
|
6 |
|a Marketing sur Internet.
|
| 650 |
|
7 |
|a Internet marketing.
|2 fast
|0 (OCoLC)fst00977272
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| 650 |
|
7 |
|a Music trade.
|2 fast
|0 (OCoLC)fst01030641
|
| 776 |
0 |
8 |
|i Print version:
|a Hutchison, Thomas W. (Thomas William).
|t Web marketing for the music business.
|b 2nd ed.
|d Burlington, MA : Focal Press, 2013
|z 9780240823706
|z 0240823702
|w (DLC) 2012031320
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0 |
|u https://learning.oreilly.com/library/view/~/9780240823706/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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