The social commerce handbook : 20 secrets for turning social media into social sales /

Revealing the secrets to unlocking sales with the Big Five--YouTube; Pinterest; Facebook; Twitter; and LinkedIn; this book distills the real-world experience of successful social commerce businesses--from Apple to Zappos--into 20 secrets for turning Likes into Buys. --

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Marsden, Paul
Otros Autores: Chaney, Paul, 1955-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : McGraw-Hill, ©2013.
Temas:
Internet marketing > Social aspects.
Social media > Economic aspects.
Marketing > Social aspects.
Marketing sur Internet > Aspect social.
Médias sociaux > Aspect économique.
Marketing > Aspect social.
Marketing > Social aspects
Social media > Economic aspects
Commerce.
Business & Economics.
Marketing & Sales.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Revealing the secrets to unlocking sales with the Big Five--YouTube; Pinterest; Facebook; Twitter; and LinkedIn; this book distills the real-world experience of successful social commerce businesses--from Apple to Zappos--into 20 secrets for turning Likes into Buys. --
Notas:"Proven solutions for selling to the new social shopper from the world's smartest brands"--Cover.
Descripción Física:1 online resource (1 volume) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9780071802031
0071802037
128362155X
9781283621557

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