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Start-ups : a toolkit for entrepreneurs.
Starting up your own business can be an exciting yet daunting venture. The case studies, interviews, debates and articles in this ebook will provide valuable insight for the aspiring entrepreneur. They address areas such as marketing and finance, legal issues, time management and the effective use o...
| Clasificación: | Libro Electrónico |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Swindon :
BCS Learning & Development Ltd.,
2012.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Copyright; NEW EBOOK SERIES; CONTENTS; FOREWORD; SECTION 1: ENTREPRENEURIALISM; 1 NATURE VERSUS NURTURE IN ENTREPRENEURIALISM; 2 BLAST THROUGH THE OBSTACLES; SECTION 2: STARTING OUT; 3 TOP TIPS FOR ENTREPRENEURS; 4 FIVE THINGS TO CONSIDER BEFORE STARTING YOUR OWN BUSINESS; 5 YOUR IDEA ... WHO WANTS IT?; SECTION 3: KEEPING ON COURSE; 6 BUSINESS MENTORING; 7 HEAD OFF PROBLEMS EARLY
- LEARNING FROM CEOS; CASE STUDY: FINDING A NICHE; SECTION 4: MARKETING; 8 YOUR ONLINE BRAND; 9 GIVING A START-UP WINGS; 10 YOUR SOCIAL MEDIA SUCCESS PLAN; CASE STUDY: FROM WELFARE TO WORK; SECTION 5: LEGAL.
- 11 SETTING UP JOINT VENTURES12 PATENTS AND THE PHONE WARS; 13 DOING BUSINESS ONLINE; CASE STUDY: BEING RESOURCEFUL; SECTION 6: FINANCE; 14 SOMETHING FOR NOTHING? R & D TAX CREDITS; USEFUL LINKS.