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Invisible influence : the power to persuade anyone, any time, anywhere /

Invisible Influence shows readers how to quietly persuade others to choose them or their product. The book includes new scientific discoveries in subtle influence that show a few fascinating and unique approaches to influence. The book will highlight how people feel about products, services and peop...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hogan, Kevin
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Wiley, 2013.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

MARC

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245 1 0 |a Invisible influence :  |b the power to persuade anyone, any time, anywhere /  |c Kevin Hogan. 
264 1 |a Hoboken :  |b Wiley,  |c 2013. 
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504 |a Includes bibliographical references. 
505 0 |a Dedication -- Acknowledgements -- Intentional reality -- Identity convergence -- Kim Kardashian's connectors -- Your self and others -- A 10-step influence template -- Bibliography -- About the author. 
588 0 |a Print version record and CIP data provided by publisher. 
520 |a Invisible Influence shows readers how to quietly persuade others to choose them or their product. The book includes new scientific discoveries in subtle influence that show a few fascinating and unique approaches to influence. The book will highlight how people feel about products, services and people, and the mental shortcuts they use to buy. It will then teach readers how to utilize this cluster of information in subliminally influencing others in order to sell, market, and communicate more effectively. 
590 |a O'Reilly  |b O'Reilly Online Learning: Academic/Public Library Edition 
650 0 |a Persuasion (Psychology) 
650 0 |a Influence (Psychology) 
650 0 |a Interpersonal communication. 
650 6 |a Influence (Psychologie) 
650 6 |a Communication interpersonnelle. 
650 7 |a POLITICAL SCIENCE  |x Political Process  |x Leadership.  |2 bisacsh 
650 7 |a Influence (Psychology)  |2 fast  |0 (OCoLC)fst00972486 
650 7 |a Interpersonal communication.  |2 fast  |0 (OCoLC)fst00977344 
650 7 |a Persuasion (Psychology)  |2 fast  |0 (OCoLC)fst01058890 
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