Cargando…
Getting innovation right : how leaders leverage inflection points to drive success /
Real-world strategies for uncovering potential and capitalizing on opportunityInnovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovation demands a tactical approach, and Getting Innovati...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
San Francisco, CA :
Jossey-Bass,
[2013]
|
| Edición: | First edition. |
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
| Sumario: | Real-world strategies for uncovering potential and capitalizing on opportunityInnovation is worth little unless it generates lasting success, and gaining measurable results from new ideas requires more than creative risk-taking. Successful innovation demands a tactical approach, and Getting Innovation Right reveals how your company can secure real traction and growth in the marketplace. With Seth Kahan's outcome-based approach, based on his experience leading innovation initiatives at a diverse range of organizations, you will identify the inflection points that generate market opportunities for your company and leverage the best techniques for securing a foothold in a lucrative new space. Offers a framework of 7 key activities for results-driven innovation, from intelligence-gathering through executionGoes beyond abstract advice to offer hands-on approaches that are relevant and applicable in any organizationThe companion and follow-up to Seth Kahan's bestselling first book, Getting Change Right and FastCompany.com blog Leading ChangeGrounded in market-based reality, Getting Innovation Right is an indispensable resource for leaders looking to drive results and move in fresh directions. |
|---|---|
| Descripción Física: | 1 online resource |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781118461433 1118461436 9781118461440 1118461444 9781118461426 1118461428 1118378334 9781118378335 9781299241909 1299241905 |