Leading through turbulence : how a values-based culture can build profits and make the world a better place /
Annotation
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York :
McGraw-Hill,
©2012.
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Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Tabla de Contenidos:
- Ch. 1. Developing Building Blocks for Success
- Ch. 2. Achieving Success by Adhering to Mission, Vision, and Values
- Ch. 3. Leadership from Anywhere (and Everywhere)
- Ch. 4. Doing Well by Doing Good: Integrating Philanthropy with Business Strategy
- Ch. 5. Delivering Unsurpassed Value
- Ch. 6. Measuring for Excellence (Again and Again)
- Ch. 7. Fostering Customer Loyalty and Building Community
- Ch. 8. Creating Marketing Strategies to Leverage Extreme Competitive Advantages
- Ch. 9. Thriving in Change
- Ch. 10. Managing Crises: Moments of Truth.