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Anticipate : Knowing What Customers Need Before They Do.

Design and implement the ideal customer focus Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospital...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Thomas, Bill
Otros Autores: Tobe, Jeff
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Wiley, 2012.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Design and implement the ideal customer focus Anticipate provides business readers with a practical how-to approach for taking their customer-supplier relationship to one that is more sustainable and more mutually profitable. Much of the discussion on customer experience has centered on the hospitality or retail industries and has showcased the discrete techniques organizations use to deliver better service and create more satisfied customers. Anticipate extends and integrates those techniques to deliver an end-to-end customer experience that can be applied in any industry, by any type of o.
Descripción Física:1 online resource (226 pages)
Bibliografía:Includes bibliographical references and index.
ISBN:9781118420232
1118420233