Analysis without paralysis : 12 tools to make better strategic decisions /

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bensoussan, Babette E.
Otros Autores: Fleisher, Craig S.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, N.J. : FT Press, ©2013.
Edición:2nd ed.
Temas:
Business planning.
Strategic planning.
Competition > Evaluation.
Planification stratégique.
Management.
Business & Economics.
Management Styles & Communication.
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • The role of analysis in business management
  • The analysis process
  • BCG growth/share portfolio matrix
  • Competitor analysis
  • Driving forces analysis
  • Financial ratio and statement analysis
  • Five forces industry analysis
  • Issue analysis
  • Product life cycle analysis
  • Scenario analysis
  • Macroenvironmental (STEEP/PEST) analysis
  • SWOT analysis
  • Value chain analysis
  • Win/loss analysis.

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