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|a Cohan, Peter S.,
|d 1957-
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|a Hungry start-up strategy :
|b creating new ventures with limited resources and unlimited vision /
|c Peter S. Cohan.
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260 |
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|a A celebrated professor and practitioner of entrepreneurship provides the definitive handbook on entrepreneurial strategy. Based on more than 150 case studies of successful business that started from the ground up.
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505 |
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|a Six start-up choices. Setting goals: what makes you hungry? -- Picking markets: feed your customers and they'll feed you -- Raising capital: maintain your fighting weight -- Building the team: whom do you invite to the table? -- Gaining share: satisfy your customers' cravings -- Adapting to change: don't let others eat your lunch -- Implications for stakeholders. Straight talk from start-up capital providers -- Can big companies train entrepreneurs? -- Resources.
|
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|a New business enterprises.
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|a Strategic planning.
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2 |
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6 |
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|a Planification stratégique.
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6 |
|a Capital à risques.
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|a Entrepreneuriat.
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|a Economics
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776 |
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|i Print version:
|a Cohan, Peter S., 1957-
|t Hungry start-up strategy.
|d San Francisco : Berrett-Koehler Publishers, ©2012
|z 9781609945282
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