The definitive business plan : the fast-track to intelligent planning for executives and entrepreneurs /
Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for.
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Harlow, England :
Pearson,
2012.
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Edición: | 3rd edition. |
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
Sumario: | Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise.Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, the third edition of this international bestseller explains how to tailor a plan for specific readerships and meet specific objectives, helping you to focus your attention on strategic planning as well as on operational controls.This new edition has been completely updated throughout. |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (xxiv, 352 pages) : illustrations (some color) |
ISBN: | 9780273762898 0273762893 |