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00000cam a2200000Ia 4500 |
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OR_ocn809534153 |
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OCoLC |
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20231017213018.0 |
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m o d |
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cr unu|||||||| |
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120910s2012 njua ob 001 0 eng d |
040 |
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|a UMI
|b eng
|e pn
|c UMI
|d OCLCQ
|d OCLCF
|d OCLCQ
|d AU@
|d VT2
|d OCLCO
|d OCLCQ
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019 |
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|a 1129349560
|a 1148093009
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020 |
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|a 9780133087291
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|a 0133087298
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|z 9780133087246
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|a (OCoLC)809534153
|z (OCoLC)1129349560
|z (OCoLC)1148093009
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037 |
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|a CL0500000164
|b Safari Books Online
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050 |
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4 |
|a HD59
|b .B742 2012
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082 |
0 |
4 |
|a 659.2
|2 23
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|a UAMI
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1 |
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|a Breakenridge, Deirdre.
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1 |
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|a Powerful PR strategies for success (collection) /
|c Deirdre K. Breakenridge, Brian Solis.
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246 |
3 |
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|a Powerful public relations strategies for success (collection)
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260 |
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|a Upper Saddle River, N.J. :
|b FTPress Delivers,
|c ©2012.
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300 |
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|a 1 online resource (3 volumes in 1) :
|b illustrations
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336 |
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|a text
|b txt
|2 rdacontent
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337 |
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|a computer
|b c
|2 rdamedia
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338 |
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|a online resource
|b cr
|2 rdacarrier
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588 |
0 |
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|a Online resource; title from PDF title page (Safari, viewed Aug. 22, 2012).
|
500 |
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|a A compilation of three FT Press/Pearson titles.
|
505 |
0 |
0 |
|t Social media and public relations : eight new practices for the PR professional /
|r Deirdre K. Breakenridge --
|t Putting the public back in public relations : how social media is reinventing the aging business of PR /
|r Brian Solis, Deirdre K. Breakenridge --
|t PR 2.0 : new media, new tools, new audiences /
|r Deirdre K. Breakenridge.
|
504 |
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|a Includes bibliographical references and indexes.
|
590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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650 |
|
0 |
|a Public relations.
|
650 |
|
0 |
|a Social media.
|
650 |
|
0 |
|a Mass media and business.
|
650 |
|
6 |
|a Relations publiques.
|
650 |
|
6 |
|a Médias sociaux.
|
650 |
|
6 |
|a Médias et affaires.
|
650 |
|
7 |
|a public relations.
|2 aat
|
650 |
|
7 |
|a social media.
|2 aat
|
650 |
|
7 |
|a Mass media and business.
|2 fast
|0 (OCoLC)fst01011331
|
650 |
|
7 |
|a Public relations.
|2 fast
|0 (OCoLC)fst01082892
|
650 |
|
7 |
|a Social media.
|2 fast
|0 (OCoLC)fst01741098
|
700 |
1 |
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|a Solis, Brian.
|
700 |
1 |
2 |
|a Breakenridge, Deirdre.
|t Social media and public relations.
|
700 |
1 |
2 |
|a Solis, Brian.
|t Putting the public back in public relations.
|
700 |
1 |
2 |
|a Breakenridge, Deirdre.
|t Putting the public back in public relations.
|
700 |
1 |
2 |
|a Breakenridge, Deirdre.
|t PR 2.0.
|
776 |
0 |
8 |
|i Print version:
|a Breakenridge, Deirdre.
|t Powerful PR strategies for success (collection).
|d Upper Saddle River, New Jersey : FT Press, 2012
|h 828 pages
|z 9780133087246
|
856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9780133087291/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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994 |
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|a 92
|b IZTAP
|