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Selling with noble purpose : how to drive revenue and do work that makes you proud /
BTurn an effective sales force into one that is truly outstanding/b Drawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Using hard data and compelling f...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a McLeod, Lisa, |d 1963- | |
| 245 | 1 | 0 | |a Selling with noble purpose : |b how to drive revenue and do work that makes you proud / |c Lisa McLeod. |
| 264 | 1 | |a Hoboken, New Jersey : |b John Wiley & Sons, Inc., |c 2012. | |
| 300 | |a 1 online resource | ||
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| 500 | |a Includes index. | ||
| 505 | 0 | |a Introduction: what is selling with noble purpose? -- Why NSP matters, and where to find yours -- The great sales disconnect -- Why NSP works -- Why profit is not a purpose -- The NSP question that changes everything -- How to create your own NSP -- How fear flatlines your NSP -- Why mindset matters -- How to use NSP stories to elevate your organization's narrative -- How NSP drives better customer intelligence -- How to keep your NSP from being sabotaged your CRM -- How to use NSP case studies to grab new markets -- How to keep NSP from being a mere tagline -- How NSP can eliminate turf war and silos -- How NSP can invigorate internal projects -- How to reinforce your NSP with one pivotal behavior -- : using NSP in sales meetings -- Using NSP with incentive programs -- Using NSP in interviews -- Using NSP in presentations and proposals -- Using NSP in sales training -- Using NSP in coaching calls -- Using NSP in tough negotiations -- Conclusion: how to use purpose to make the rest of your life more meaningful. | |
| 588 | 0 | |a Print version record and CIP data provided by publisher. | |
| 520 | |a BTurn an effective sales force into one that is truly outstanding/b Drawing on two decades of consulting with leading sales organizations, sales leadership expert Lisa Earle McLeod reveals how a Noble Sales Purpose (NSP) can drive a team to outstanding sales numbers. Using hard data and compelling field stories, iSelling with Purpose/i explains why salespeople who understand earnestly how they make a difference to customers outperform their more quota-driven counterparts. This book shows executives, managers, and aspiring sales leaders how to find your NSP and create a sales force of True Believers who drive revenue and do work that makes them proud.ulliExplains why sales organizations with a clearly stated Noble Sales Purpose (NSP) dramatically outperform sales organizations driven by numbers alone/liliDetails how to find your NSP using a simple three-part formula/liliShares how to use NSP to make your salespeople more assertive, focused, and profitable/li/ul In an era where most organizations believe that money is the only way to motivate salespeople, iSelling With Purpose/i offers a sustainable and exciting alternative. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Selling. | |
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| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x General. |2 bisacsh | |
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| 776 | 0 | 8 | |i Print version: |a McLeod, Lisa, 1963- |t Selling with noble purpose. |d Hoboken, New Jersey : John Wiley & Sons, Inc., 2012 |z 9781118408094 |w (DLC) 2012030525 |
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