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Former director of the Young Democrats of America, the California Democratic Party and HUD Special Counsel to the Clinton-Gore administration, Christine Pelosi updates her classic leadership guide for leaders and campaign managers to reflect the changes in the political and social climate that have...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Pelosi, Christine
Formato: Electrónico eBook
Idioma:Inglés
Publicado: San Francisco, CA : Berrett-Koehler Publishers, ©2012.
Edición:1st ed.
Temas:
Political campaigns > United States.
Political leadership > United States.
Politics, Practical > United States.
POLITICAL SCIENCE > Political Process > Leadership.
Political campaigns
Political leadership
Politics, Practical
United States
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Tabla de Contenidos:
  • Cover; Contents; Introduction; PART I: MESSAGE; 1 Identify Your Call to Service; 2 Define Your Message; PART II: MANAGEMENT; 3 Know Your Community; 4 Build Your Leadership Teams; PART III: MONEY; 5 Raise the Money; PART IV: MOBILIZATION; 6 Connect with People; 7 Mobilize to Win; After-Action Review; Notes; Acknowledgments; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; R; S; T; U; V; W; Y; Z; About the Author.

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