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Facebook marketing : an hour a day /

The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored sto...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Treadaway, Chris, 1974- (Autor), Smith, Mari, 1966- (Autor)
Autor Corporativo: Sybex Inc
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Indianapolis, Ind. : John Wiley & Sons, ©2012.
Edición:Second edition.
Colección:Serious skills.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:The bestselling Sybex guide to marketing on Facebook, now fully updated As the second most-visited site on the web, Facebook offers myriad marketing opportunities and a host of new tools. This bestselling guide is now completely updated to cover all of the latest tools including Deals, sponsored stories, the Send button, and more. It explains how to develop a winning strategy, implement a campaign, measure results, and produce usable reports. Case studies, step-by-step directions, and hands-on tutorials in the popular Hour-a-Day format make this the perfect handbook for maximizing marketing ef.
Descripción Física:1 online resource (xxii, 338 pages) : color illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:9781118225868
1118225864
1118147839
9781118147832