The hidden agenda : a proven way to win business and create a following /

"In 'The Hidden Agenda, ' Allen describes in practical terms an entirely new way to compel people to follow you and embrace what you are selling. His approach is not about persuading, but about creating a connection that assures a mutual win."--Jacket description.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Allen, Kevin, 1954-
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Brookline, Mass. : Bibliomotion, ©2012.
Temas:
Advertising > Management.
Marketing > Management.
Publicité > Gestion.
Marketing > Gestion.
BUSINESS & ECONOMICS > Sales & Selling > Management.
Advertising > Management
Marketing > Management
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:"In 'The Hidden Agenda, ' Allen describes in practical terms an entirely new way to compel people to follow you and embrace what you are selling. His approach is not about persuading, but about creating a connection that assures a mutual win."--Jacket description.
Notas:Title from title screen.
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references.
ISBN:9781937134051
1937134059
1315230313
9781315230313
1351861689
9781351861687

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