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Free marketing : 101 low and no-cost ways to grow your business, online and off /
"There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, there is a world of free and very inexpensive ways to get the word out. Free Marketing takes us through all these online tips and tricks and explains how best to promote our businesse...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
J. Wiley & Sons,
©2011.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 050 | 4 | |a HF5415 |b .C54237 2011 | |
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| 084 | |a BUS043000 |2 bisacsh | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a Cockrum, Jim, |d 1969- | |
| 245 | 1 | 0 | |a Free marketing : |b 101 low and no-cost ways to grow your business, online and off / |c Jim Cockrum. |
| 246 | 3 | 0 | |a 101 low and no-cost ways to grow your business, online and off |
| 246 | 3 | |a One hundred one low and no-cost ways to grow your business, online and off | |
| 246 | 3 | |a One hundred and one low and no-cost ways to grow your business, online and off | |
| 260 | |a Hoboken, N.J. : |b J. Wiley & Sons, |c ©2011. | ||
| 300 | |a 1 online resource (xxiii, 327 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 500 | |a Includes index. | ||
| 505 | 0 | |a pt. 1. Build your reputation -- or your brand -- for free -- pt. 2. Simple inexpensive websites you might need -- pt. 3. The habits of online marketing success -- pt. 4. Standing out online -- pt. 5. Draw your business on a napkin -- pt. 6. Start hanging out where your prospect [sic] hang out -- pt. 7. Get creative with the media -- pt. 8. Smartphones are taking over the world -- pt. 9. Inch-wide, mile-deep marketing -- pt. 10. Video is no longer optional -- pt. 11. Deliver current content constantly -- pt. 12. Social media marketing -- pt. 13. E-mail marketing is autopilot marketing -- pt. 14. Who's driving your business -- pt. 15. Spoiled prospects and customers are loyal -- pt. 16. Powerful marketing partnerships -- pt. 17. Make your story powerful -- pt. 18. Actually, you are selling you -- pt. 19. We like to buy from experts -- so become an expert -- pt. 20. Grab bag of ideas. | |
| 520 | |a "There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, there is a world of free and very inexpensive ways to get the word out. Free Marketing takes us through all these online tips and tricks and explains how best to promote our businesses. However, the book goes beyond the obvious, it covers so much more than the online tricks you'd expect. Whilst half the book looks at online opportunities for free promotion, the other half is full of ingenious and innovative ways to market for free offline. And these are tried and tested techniques; the author uses them for his own business and brings in millions with almost no marketing budget. The book includes 100 free marketing ideas, including: Use eBay to auction your services - author made $30,000 in one auction doing this Create a "squeeze page", the most powerful one page website you'll ever build Use YouTube videos to grow sales Turn your top 20 customers into your sales force Find a common enemy that your customers hate Join forces with the competition "-- |c Provided by publisher. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Corporate image. | |
| 650 | 6 | |a Marketing. | |
| 650 | 6 | |a Stratégie de marque. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 6 | |a Entreprises |x Image. | |
| 650 | 7 | |a marketing. |2 aat | |
| 650 | 7 | |a branding. |2 aat | |
| 650 | 7 | |a corporate image. |2 aat | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Marketing |x General. |2 bisacsh | |
| 650 | 7 | |a Branding (Marketing) |2 fast | |
| 650 | 7 | |a Corporate image |2 fast | |
| 650 | 7 | |a Internet marketing |2 fast | |
| 650 | 7 | |a Marketing |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Cockrum, Jim, 1969- |t Free marketing. |d Hoboken, N.J. : Wiley, ©2011 |z 9781118034712 |w (DLC) 2011014259 |w (OCoLC)711051120 |
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