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The little book of big packaging ideas /

A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fishel, Catharine M.
Otros Autores: King-Gordon, Stacey
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Beverly, Mass. : Rockport Publishers, ©2007.
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:A volume "packed" with insight and ideas The packaging industry is more competitive every day so creating a new package that is innovative, adds value, and makes a connection with the consumer is a challenge often met with limited success.
Descripción Física:1 online resource (351 pages) : illustrations, facsimiles
ISBN:9781616736453
1616736453
1592533531
9781592533534