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Writing for the web : creating compelling web content using words, pictures and sound /
With Writing for the Web , you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind w...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Berkeley, Calif. :
New Riders,
©2012.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
| LEADER | 00000cam a2200000Ia 4500 | ||
|---|---|---|---|
| 001 | OR_ocn785648258 | ||
| 003 | OCoLC | ||
| 005 | 20231017213018.0 | ||
| 006 | m o d | ||
| 007 | cr unu|||||||| | ||
| 008 | 120412s2012 caua ob 001 0 eng d | ||
| 010 | |a 2011276687 | ||
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| 016 | 7 | |a 015879013 |2 Uk | |
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| 020 | |a 9780132850285 |q (electronic bk.) | ||
| 020 | |a 0132850281 |q (electronic bk.) | ||
| 020 | |z 9780132850308 | ||
| 020 | |z 0132850303 | ||
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| 020 | |z 0321794435 |q (pbk.) | ||
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| 049 | |a UAMI | ||
| 100 | 1 | |a Felder, Lynda. | |
| 245 | 1 | 0 | |a Writing for the web : |b creating compelling web content using words, pictures and sound / |c Lynda Felder. |
| 246 | 3 | 0 | |a Creating compelling web content using words, pictures and sound |
| 260 | |a Berkeley, Calif. : |b New Riders, |c ©2012. | ||
| 300 | |a 1 online resource (x, 181 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a All you really need to know -- Best practices for writing for the web -- Working with images -- Adding motion -- Adding sound -- Writing nonlinear, interactive stories -- Writing succinctly -- Writing with style and good grammar -- Telling a good story -- A refresher on the rhetorical modes -- Writing instructions -- Writing blogs -- Re-vision -- Writing practice. | |
| 504 | |a Includes bibliographical references (pages 175-176) and index. | ||
| 520 | |a With Writing for the Web , you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content. Many books offer instruction on how to use software programs to build Web sites, podcasts, and illustrations. But only Writing for the Web explains when and why an author might choose an illustration over a photograph, motion graphics over text, or a slice of Beethoven's Fifth over the sound of a bubbling brook. Focusing on storytelling techniques that work best for digital media, this book describes the essential skills and tools in a Web author's toolbox, including a thorough understanding of grammar and style, a critical eye for photography, and an ear for just the right sound byte for a podcast. This clearly written guide provides a fun and practical approach to Web writing that busy students and writers will be eager to learn and explore. Uses concise, straight-to-the-point style to illustrate techniques for writing sharp and focused Web copy, coupled with compelling visuals and sound Focuses on writing practices and guidelines, with exercises and prompts developed and tested by the author Features clear design, with plenty of pictures and visual elements, and a friendly and knowledgeable voice Take your learning even further with Lynda's companion book: The Web Writer's Toolkit: 365 prompts, collaborative exercises, games, and challenges for effective online content . For more tips, exercises, and suggestions for teachers, check out the book's Web site at www.write4web.com. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Web sites |x Design. | |
| 650 | 0 | |a Business writing. | |
| 650 | 0 | |a Business communication. | |
| 650 | 0 | |a Language and the Internet. | |
| 650 | 0 | |a English language |x Style. | |
| 650 | 0 | |a Business report writing. | |
| 650 | 6 | |a Sites Web |x Conception. | |
| 650 | 6 | |a Style commercial. | |
| 650 | 6 | |a Communication dans l'entreprise. | |
| 650 | 6 | |a Langage et Internet. | |
| 650 | 6 | |a Anglais (Langue) |x Stylistique. | |
| 650 | 7 | |a COMPUTERS |x General. |2 bisacsh | |
| 650 | 7 | |a Business report writing. |2 fast |0 (OCoLC)fst00842879 | |
| 650 | 7 | |a Business communication. |2 fast |0 (OCoLC)fst00842419 | |
| 650 | 7 | |a Business writing. |2 fast |0 (OCoLC)fst00842936 | |
| 650 | 7 | |a English language |x Style. |2 fast |0 (OCoLC)fst00911825 | |
| 650 | 7 | |a Language and the Internet. |2 fast |0 (OCoLC)fst01741516 | |
| 650 | 7 | |a Web sites |x Design. |2 fast |0 (OCoLC)fst01173252 | |
| 776 | 0 | 8 | |i Print version: |a Felder, Lynda. |t Writing for the web. |d Berkeley, Calif. : New Riders, ©2012 |z 9780321794437 |w (DLC) 2011276687 |w (OCoLC)726818222 |
| 856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780132850308/?ar |z Texto completo (Requiere registro previo con correo institucional) |
| 938 | |a Askews and Holts Library Services |b ASKH |n AH41026672 | ||
| 938 | |a Askews and Holts Library Services |b ASKH |n AH29616528 | ||
| 938 | |a EBSCOhost |b EBSC |n 1597820 | ||
| 938 | |a YBP Library Services |b YANK |n 14854709 | ||
| 938 | |a Internet Archive |b INAR |n writingforwebcre0000feld | ||
| 994 | |a 92 |b IZTAP | ||