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Advanced web metrics with Google Analytics /
Get the latest information about using the #1 web analytics tool from this fully updated guide Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J : Chichester :
Wiley ; [John Wiley [distributor],
©2012.
|
| Edición: | Third edition. |
| Colección: | Serious skills.
|
| Temas: | |
| Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Clifton, Brian, |d 1969- |e author. | |
| 245 | 1 | 0 | |a Advanced web metrics with Google Analytics / |c Brian Clifton. |
| 250 | |a Third edition. | ||
| 260 | |a Hoboken, N.J : |b Wiley ; |a Chichester : |b [John Wiley [distributor], |c ©2012. | ||
| 300 | |a 1 online resource (xxv, 574 pages, 17 unnumbered pages) : |b color illustrations. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a Serious skills | |
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a Get the latest information about using the #1 web analytics tool from this fully updated guide Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which. | ||
| 505 | 0 | |a pt. 1. Measuring success -- pt. 2. Using Google analytics reports -- pt. 3. Implementing Google analytics -- pt. 4. Using visitor data to drive website improvement. | |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 630 | 0 | 0 | |a Google Analytics. |
| 630 | 0 | 7 | |a Google Analytics. |2 blmlsh |
| 630 | 0 | 7 | |a Google Analytics. |2 fast |0 (OCoLC)fst01783174 |
| 650 | 0 | |a Web usage mining. | |
| 650 | 0 | |a Webometrics. | |
| 650 | 6 | |a Analyse du comportement des internautes. | |
| 650 | 6 | |a Cybermétrie. | |
| 650 | 7 | |a COMPUTERS |x Enterprise Applications |x Business Intelligence Tools. |2 bisacsh | |
| 650 | 7 | |a COMPUTERS |x Intelligence (AI) & Semantics. |2 bisacsh | |
| 650 | 7 | |a Web usage mining. |2 fast |0 (OCoLC)fst01173271 | |
| 650 | 7 | |a Webometrics. |2 fast |0 (OCoLC)fst01748332 | |
| 650 | 7 | |a Electrical & Computer Engineering. |2 hilcc | |
| 650 | 7 | |a Engineering & Applied Sciences. |2 hilcc | |
| 650 | 7 | |a Telecommunications. |2 hilcc | |
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| 650 | 7 | |a Elektronisk handel. |2 sao | |
| 776 | 0 | 8 | |i Print version: |a Clifton, Brian, 1969- |t Advanced Web metrics with Google Analytics. |b 3rd ed. |d Hoboken, N.J : Wiley ; Chichester : [John Wiley [distributor], 2012 |z 9781118168448 |w (OCoLC)781939482 |
| 830 | 0 | |a Serious skills. | |
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