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100 |
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|a Dougher, Sarah.
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245 |
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0 |
|a 100 habits of successful graphic designers :
|b insider secrets on working smart and staying creative /
|c written and designed by Plazm ; writing by Sarah Dougher ; design by Joshua Berger.
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|a One hundred habits of successful graphic designers
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246 |
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|a Hundred habits of successful graphic designers
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260 |
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|a Gloucester, Mass. :
|b Rockport Publishers,
|c 2005, ©2003.
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300 |
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|a 1 online resource (191 pages) :
|b illustrations
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336 |
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|a text
|b txt
|2 rdacontent
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|a computer
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|a Print version record.
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|a Cover -- Title -- Contents -- Introduction -- Chapter 1. Self-Promotion -- 1 Let the work speak for itself -- 2 Create promotions that reflect the goals of your company -- 3 Keep in touch with your clients, past and present -- 4 Let someone publish your work -- 5 Win and keep clients with a multi-pronged approach to self-promotion -- 6 Use cultural relevance to create ongoing momentum -- 7 Create self-promotional materials that are deceptively simple -- 8 Do an extra-good job on tiny projects
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|a 9 Distribute your work through respected channels to gain client confidence10 Everything you do promotes yourself -- 11 Walk around a book fair and hand out your book designs to publishers -- 12 Create after-the-fact flyers -- Chapter 2. Working with Clients -- 13 Visit the client�s site�physical and virtual -- 14 Research client decision-making systems -- 15 Spend time with your client to build consensus and create shared goals -- 16 Expand your audience by doing public art projects -- 17 Don�t talk about CD art in a CD art meeting
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|a 18 All work has its own unique client19 Learn the language of the client -- 20 Teach the client your language -- 21 Seek out creative clients for successful collaborations -- 22 Build small projects into engaging, ongoing work -- 23 Work for the government -- 24 Develop a clear ethic of client interaction that works for you -- Chapter 3. Workflow and In-House Dynamics -- 25 Find an emotional connection with your audience -- 26 Demand respect, creative license, and fair pay -- 27 Expand with your clients -- 28 Develop brands that both reflect and influence culture
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|a 29 Help save electricity30 If you are a designer, design; if you are a manager, manage -- 31 Accessible can be smart; smart can be funny -- 32 Hire interesting, creative people�and listen to them -- 33 Always keep the valve in the open position -- 34 Cultivate a workplace with a specific look and sound -- 35 Keep decision making simple and nonhierarchical -- 36 Creative directors need to stay creative -- 37 Look far and wide for your sources in the creative process -- Chapter 4. Continuing Education and Professional Development -- 38 Avoid design conferences
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|a 39 Support young designers40 When you retire, deal with the possibilities, not the necessities -- 41 Go back to school no matter how old you are -- 42 Start a magazine -- 43 Make a low-budget project look expensive -- 44 Read it all, forget it all, and do your own thing -- 45 Actively pursue intellectual subjects that resonate with you -- 46 Learn the vernacular of a new field -- 47 Continue your own education by teaching -- 48 Develop and sustain an art practice throughout your life -- 49 Never stop learning; don�t start teaching
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590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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650 |
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0 |
|a Graphic arts
|x Vocational guidance.
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650 |
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0 |
|a Graphic arts
|x Management.
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650 |
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0 |
|a Graphic arts
|x Marketing.
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650 |
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6 |
|a Arts graphiques
|x Orientation professionnelle.
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650 |
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6 |
|a Arts graphiques
|x Gestion.
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650 |
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7 |
|a ANTIQUES & COLLECTIBLES
|x Paper Ephemera.
|2 bisacsh
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650 |
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7 |
|a DESIGN
|x Clip Art.
|2 bisacsh
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650 |
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7 |
|a DESIGN
|x Graphic Arts
|x Branding & Logo Design.
|2 bisacsh
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650 |
|
7 |
|a DESIGN
|x Graphic Arts
|x Commercial & Corporate.
|2 bisacsh
|
650 |
|
7 |
|a DESIGN
|x Graphic Arts
|x Illustration.
|2 bisacsh
|
650 |
|
7 |
|a Graphic arts
|x Management
|2 fast
|
650 |
|
7 |
|a Graphic arts
|x Marketing
|2 fast
|
650 |
|
7 |
|a Graphic arts
|x Vocational guidance
|2 fast
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700 |
1 |
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|a Berger, Joshua.
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710 |
2 |
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|a Plazm (Firm)
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776 |
0 |
8 |
|i Print version:
|a Dougher, Sarah.
|t 100 habits of successful graphic designers.
|d Gloucester, Mass. : Rockport Publishers; Hove : RotoVision [distributor], 2005
|z 1592531881
|w (OCoLC)61177024
|
856 |
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|u https://learning.oreilly.com/library/view/~/9781592531882/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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